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The Heart of WildKind

Our mission is to provide a culturally grounded and authentic space where you can finally feel seen, heard, and empowered. 

Who We Are

Our story

WildKind Women began with a conversation between two sisters. We were talking about our bodies, our experiences, our culture. 

As Tongan and Māori women, we grew up with many of the same messages passed down through generations: that conversations about sex, pleasure, our changing bodies and women’s health were private, uncomfortable, or not spoken about at all.

As we moved through our own midlife changes and started seeking a deeper understanding of our bodies, we realised something powerful: we are not alone. So many women are navigating the same questions, the same changes and the same search for understanding - often without a safe space to ask, learn and connect.

We saw a gap. Not just in information, but in representation, cultural understanding and honest conversations about the experiences that shape us.

So we decided to create the space we wished existed.

WildKind Women is where evidence meets lived experience. A place where culture is honoured, conversations about intimacy and pleasure are welcomed, and women can explore their bodies, identity and wellbeing without shame.

But this movement is not only for us.

It’s for the generations coming after us - our daughters, our nieces, and the women who deserve to grow up knowing their bodies are not something to hide or fear.

Together, we can challenge the patterns passed down to us, create safer conversations and empower women to feel confident, connected and informed through every stage of their journey.

WildKind Women is our love letter to midlife women of colour – and an invitation to remember that your story, your pleasure and your body have always mattered.

Midlife is not the end of your story

We believe that midlife is the moment we finally stop shrinking and start becoming wild again. Our vision is to help women move from surviving perimenopause to feeling connected, empowered, and fully themselves again.

Tia and Ofa kids.jpeg
Ofa and Tia in 2024.jpg

Our journey

How we got here

Let's (not) talk about sex

Growing up in the 80s, conversations about our bodies, health, and sex were kept quiet. The lived reality was there, but the words to name it were not

Getting on with building a life

Years spent building careers and families, still without a real space to talk about our bodies, our health or what we needed for ourselves

What the heck is happening to me?!

Perimenopause showed up and we realised the same gap we grew up with was still there: no culturally safe place to make sense of it

Hormone-fuelled decision to become cofounders

The moment we decided to become co-founders, in the middle of our own transition, rather than wait for someone else to build this

Building WildKind Women

Together with our community, we are creating a women's health platform so the next woman doesn't have to go through this alone and without having the language and space for it

Meet the WildKind Founders

Get to know us

Ofa Fitzgibbons (she/her)

Ofa has spent 18 years getting to the heart of things - building partnerships, leading campaigns, and helping tech and innovation teams punch above their weight, from COVID research to bestseller-list diets. Turns out that same curiosity about what makes people tick was always heading somewhere more intimate: she's also a certified sex and pleasure coach, on a mission to remind women that pleasure is their birthright, not a bonus feature. Boardroom or bedroom talk, Ofa brings the same energy - equal parts strategy, cheek, and heart - and she's always, unapologetically, in your corner.

Tia Van De Mortel (she/her)

Tia didn't set out to build another business - she set out to build the space she wished she'd had growing up. As a proud Tongan, Māori and English woman raised in a culture where menopause, intimacy and pleasure were never spoken about, she knows firsthand the silence and stigma so many women still carry. With over 20 years leading teams through complex, male-dominated industries, she's built a career turning hard conversations into real change, and after her own reckoning with burnout, she came home to what's always driven her: community, culture and making sure no woman walks this journey unseen.

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